Peterborough Ear Care
Privacy Policy
Last updated 13th October 2025
By using this website, you are agreeing to comply with and be bound by (along with the Terms and Conditions and the Cookie Policy) this Privacy Policy. The term ‘Peterborough Ear Care’, ‘us’, ‘our’ or ‘we’ refers to the owner of the website. The term ‘you’ refers to the user of our website. ‘Peterborough Ear Care’ is a trading name of Decomid Limited Reg. No. 16750586
This policy describes how Peterborough Ear Care protects and makes use of the information you give us when you use this website.
If you are asked to provide personal information when using this website, it will only be used in the ways described in this policy.
This policy is updated from time to time. The latest version is published on this page.
If you have any questions about this policy, please email info@earwax-gone.co.uk
or write to:
Decomid Limited a company incorporated in England and Wales with company number 16750586 with its registered office at 1257 Lincoln Road, Werrington. Peterborough, PE4 6LF
Introduction
Information we collect from you if you actively provide it e.g. on a form
We may collect the following information:
• Name and title
• Contact information including email address
• Demographic information, such as postcode
• Website usage data
• Other relevant information relating to patient enquiries, including your client data that you upload in relation to your appointment.
• Other information pertaining to surveys
Information we collect automatically from you
This use automatically includes (where available), your Internet Protocol (IP) address and pseudonymous identifiers, software configuration, aggregate use information, geographical location data, operating system and browser type and, depending on the cookie, also includes the reporting of statistical data about our users’ browsing actions and patterns. We will not usually be able to identify you from this information.
How We Use this Data
We require this information to understand your needs, provide you with a better service, and for:
to provide the requested services to you;
internal record keeping;
if you have opted in to receive it, periodically sending you (using the email address which you may provide) promotional emails about new products, special offers or other information which we think you may find interesting;
if you have opted in to receive it, from time to time contacting you by email, phone, or mail for market research purposes. We may use the information that you agree to give us to customise the website according to your interests;
As necessary for our legitimate interests;
As necessary to comply with a legal obligation:
When you exercise your rights under applicable data protection laws and make requests;
For compliance with legal and regulatory requirements and related disclosures;
For establishment and defence of legal rights;
For activities relating to the prevention, detection and investigation of crime;
To verify your identity, make credit fraud prevention and anti-money laundering checks; and
To investigate complaints, legal claims and data protection or clinical incidents.
Based on your consent, we may, at your request, disclose your personal data to other people or organisations such as a company handling a claim on your behalf.
Security
We are committed to ensuring that your information is secure. To prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.
Controlling information about you
When you fill in a form or provide your details on our website, you will see one or more tick boxes allowing you to:
Opt-in to receive marketing communications from us by email
If you have agreed that we can use your information for marketing purposes, you can change your mind easily, via one of these methods:
Send an email to info@earwax-gone.co.uk
Write to us at: Peterborough Ear Care, 1257 Lincoln Road, Werrington, Peterborough PE4 6LF
We will never lease, distribute or sell your personal information to third parties. Any information we have about you is stored and processed under our data protection policy, in line with the Data Protection Act 2018.
How we use cookies is set out in our Peterborough Ear Care Cookie Policy
Links to other websites
Our website may contain links to other websites of interest. However, once you have used these links, you should note that we do not have any control whatsoever over that other website. Therefore, we cannot be responsible for the content on those websites nor the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by our privacy policy. You should exercise extreme caution as to the content on those sites and look at the privacy statement applicable to the website in question.
Your Consent
By using our website, you consent to our website Terms and Conditions of Use and Cookie Policy (unless you disable the cookies). We will not collect personal data unless you actively provide that personal data to us which you may only do if you consent to this privacy policy and you do by submitting your details.
Sensitive Information
When using or subscribing to our services, you may choose to provide us with sensitive information which is defined as “sensitive personal data” in the Data Protection Act 2018. Examples of sensitive personal data include details of your ethnicity or state of health. As with all the personal information which you provide to us, we shall use and store this information carefully in accordance with this policy.
What rights do you have?
Under data protection legislation, you have rights including:
Right of access: you have the right to ask us for copies of your personal data. This is called a “Subject Access Request”. Please send your request to info@earwax-gone.co.uk
Right to rectification: you have the right to ask us to rectify personal data you think is inaccurate or to complete information you think is incomplete.
Right to erasure: you have the right to ask us to erase your personal data in certain circumstances.
Right to restriction of processing: you have the right to ask us to restrict the processing of your personal data in certain circumstances.
Right to object to processing: you have the right to object to the processing of your personal data in certain circumstances.
Right to data portability: you have the right to ask that we transfer the personal information you gave us to another organisation, or to you, in certain circumstances.
Right not to be subject to solely automated decisions: you have the right including related to profiling not to be subject to processes that do not involve human intervention.
You are not required to pay any charge for exercising your rights. If you make a request, we have one month to respond to you.
We will need to verify your identity by reference to your driving licence, passport, and utility bill or similar showing your name and address. To exercise any of these rights you need to contact us, please refer to “How do you contact us?” below.
Lodging a complaint
If you have reason to complain about how your personal data has been controlled or processed by us, please contact us by email at info@earwax-gone.co.uk
We shall try to resolve your queries promptly and, if you remain unsatisfied, you have the right to contact the Information Commissioner’s Office at:
Address: Wycliffe House, Water Lane, Wilmslow, Cheshire SK9 5AF
Helpline number: 0303 123 1113
ICO website: https://www.ico.org.uk
How to exercise your data protection rights and contact us
If you wish to exercise any of your data protection rights, please send your request to info@earwax-gone.co.uk using the subject ‘Data Protection’.
If you have any questions about this privacy notice or the personal data we hold about you or you wish to exercise any of your rights, please contact us on:
Name: Data Protection Officer
Address: 1257 Lincoln Road, Werrington, Peterborough, PE4 6LF
E-mail: info@earwax-gone.co.uk